From dynamic illustrations to captivating copy, there are a variety of ways we can educate and inspire our visitors. In a world obsessed with gadgets and technology, it’s no surprise that digital interpretation is becoming increasingly popular with visitor attractions such as museums, zoos and heritage sites. Interpretation is the heart of our business which is why we are delighted to have Dan Boys on board as our digital interpretation associate. Dan Boys and FWDP’s skills complement each other perfectly; together we can produce engaging and high quality interactive Apps for your site. I caught up with Dan to discover more about his work and to find out what makes online interpretation so exciting and enjoyable for visitors.
We are thrilled to announce that Leeds Castle in Kent have awarded us the contract for a site-wide signage scheme. As part of Leeds Castle’s new identity, we have been asked to create fresh, contemporary signs which match their new brand guidelines.
We are all passionate about what we do, why else would we do it! And it is this passion that makes us very good at achieving our core objectives, whether it be preservation, conservation or regeneration. But it is this passion that makes us often forget our periphery, and it is in this realm that our visitors get their first impressions of our organisation; our car parks, reception areas, visitor centres and cafes.
As visitors to attractions like museums and wildlife parks, we want to be enlightened and inspired by what we see and read, which is exactly why having the right interpretation around your site is so important.
We are delighted to announce that the South Downs National Park Authority (SDNPA) have awarded us the contract to design an engaging exhibition at their new West Sussex visitor centre. We will be merging inspiring interpretation displays with fresh design and fun interactives to ensure the space reaches its full potential.
Remembrance Day has long been associated with red poppies; worn in the weeks leading to Armistice Day, the vibrant red flower is a powerful symbol of great loss of life in war. This year we commemorate 100 years since the outbreak of WW1 which spanned from 1914 to 1918. Let’s explore the history behind the potent red poppy and take a look at various ways to mark this special anniversary.
In these austere times we are faced with a difficult challenge, the need to encourage new visitors, create exciting new experiences and bring our visitors back time and time again, but how do we do it with minimal funds in the coffers?
An enjoyable day out, wonderful memories and coming home with a big smile are just some of the things visitors like to take away with them after a day out. I caught up with Head of Parks and Open Spaces, David Allister, to discover the key to bringing visitors back to a park, time and again.
You know what it’s like, you arrive to work everyday, the same place you’ve been visiting for years and everything seems perfect, but you know what, it’s probably not perfect. Subtle details, the things you’ve been meaning to address but haven’t gotten round to and in the end they just seem normal or maybe not important. But to your visitors they make a statement, they set the tone for the rest of their experience.
From 3D maps and illustrations to interactive audio books and apps, sites are using a variety of interpretation platforms in order to provide an enjoyable and memorable experience for their visitors. Dynamic and vibrant illustrations recreate a story and transport you back in time, while technology like augmented reality brings a place to life before your very eyes. I caught up with Interpretation Officer, Stephen Sibbald, to discover the key to effective interpretation.